It might seem obvious: you do not have a good website just because it doesn’t have a manual penalty. Google’s John Mueller confirmed this on Twitter. A webmaster thought that the link profile of his website was good because Google did not penalize his site.
Hi @JohnMu I have no Manual Action. That means I can think my sites link profile is enough ok. What would you think?
— Md Shahinuzzaman (@shahinAnSEO) December 6, 2019
Of course, this is not true. Just because Google does not think that your website is spam does not mean that the website is good:
Not all sites are manually reviewed by the webspam team, and manual actions cover a variety of topics, so not having a manual action doesn't mean that the website is good overall.
— ? John ? (@JohnMu) December 6, 2019
How to analyze the quality of your website
Analaze the links that point to your website with the Link Profiler tool, and analyze the quality of your web pages with the website audit tool and the Top 10 Optimizer:
