Project menu

Official Google answers to common SEO questions

Enter your question: Please wait...Please wait...

Question:

What are your views on 'PageRank sculpting'? Useful and recommended if implemented right, or unethical?

Google's Matt Cutts answers:

Official Google Answer

Summary of the answer:

The summary of the answer is available to paid members. Become a member now. It's fast, easy and risk-free.

Related questions:

Question Views
Regarding "nofollow" on internal links: Does it hurt? 597
Is it OK to sell links as long as we use the nofollow attribute? 472
How can linking remain a major part of a search algorithm when the majority of internet users are unable to post a 'followed' link on the World Wide Web? 579
Can I use robots.txt to optimize Googlebot's crawl? 381
Can you verify that Google is putting more weight on "brands" in search engine rankings? 1,491
Links from relevant and important sites have always been a great way to get traffic and acceptance for a website. How do you rate links from new platforms like Twitter, Facebook to a website? 688
Does PageRank take into account cross-browser compatibility? 395
An SEO suggested that I take all the content on my Twitter page and auto-feed it into a section on my website. Will this really help my site's PageRank? 564
I'm trying to make my site faster, but I noticed that Facebook widgets slowed them down. Should I remove them? 499
Is it a good thing to put 'nofollow' in links to a disclaimer, privacy statement and other pages like that with the internal PageRank in mind? 551