Google’s John Mueller: embedding YouTube videos has no influence on your rankings

In an online discussion, Google’s John Mueller said that embedding a YouTube on a web pages does not give the page a ranking boots:

“A YouTube video alone doesn’t make a page high-quality :), but you can certainly use videos as a way of providing more information to users.”

Of course, adding a high quality video to your website might keep website users longer on your pages and the perceived quality of the page might be better.

If you want to check the elements that influence the position of your web pages on Google, use the Top 10 Optimizer in SEOprofiler. You can create a free account here:

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Tom Cassy

Tom Cassy is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at “”.

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