Google’s John Mueller: use 301 directs if you have a 1:1 replacement

On Twitter, Google’s John Mueller confirmed that you should use a 301 redirect if the new page is a replacement for an old page.

For example, if you had a page about ‘blue widgets’ with the URL old-page.html and now you have a page about ‘blue widgets’ with the new URL new-page.html, then you can use a 301 redirect to redirect old-page.html to new-page.html.

Here’s John Muellers tweet:

How to find redirects on your website

Among many other things, the website audit tool in SEOprofiler also finds redirects on your web pages. If you haven’t done it yet, try SEOprofiler now:

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Tom Cassy

Tom Cassy is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at “”.