After adding FAQ schema: better rankings, fewer website visitors

Choose the schema code that you add to your web pages wisely. On Twitter, a website owner reported that the visibility of her website on Google increased after adding FAQ schema to her web pages. The number of visitors decreased because people got the required information on Google’s result page:

Google’s John Mueller commented that you should do things deliberately, nut just because they are possible:

Use the right schema code

Only use schema code on your web pages if it has a positive influence on your website traffic. The rich results creator tool in SEOprofiler helps you to create code that has a positive influence:

Improve your pages

Tom Cassy

Tom Cassy is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at “”.