Google’s John Mueller said in a webmaster hangout on YouTube that it’s not necessary to optimize for Google’s new passage indexing feature. You just need a well-structured website: “[Passage indexing] is not what we...
Have your rankings on Google dropped during the past few weeks? Search engine ranking algorithms change all the time. Fortunately, there are things that you can do to recover your rankings. Step 1: Check...
Google’s John Mueller said on Twitter that Google makes no difference between B2B (business to business) and B2C (business to consumer) websites. For Google, web pages are web pages and they can rank for...
Google’s John Mueller said on Twitter that Google ignores capitalization in HTML tag attributes. For example, some frameworks show a warning if the hrefLang is written in lowercase: hreflang. Google does not care about...
In last weeks announcement, Google said that they are now able to index individual passages from web pages. Although Google called it ‘passage indexing’, it does not mean that Google indexes individual passages. Google...
Google’s Martin Splitt confirmed on Twitter that crawling isn’t indexing, indexing isn’t ranking. Ah you see1) Crawling doesn't mean it's getting indexed (see "Crawled but not indexed" in GSC) 2) If it's indexed but...
Google has shared how they’re bringing AI (artificial intelligence) into their products. This can have an impact on the rankings of your web pages on Google. How Google uses AI in search Google uses...
Google’s John Mueller said on Twitter that Google will index content and links if it is in the rendered HTML code of the page. That means that content and links won’t be indexed if...
Google’s John Mueller has confirmed that, starting March 2021, Google will only use mobile crawlers to index web pages. Instead of ‘mobile first’ indexing, it should be called ‘mobile only’ indexing: It has to...
Many businesses try to cut costs by hiring cheap SEO service providers. How good are these SEO services and should you use them? Three popular cheap SEO services There are many ways to get...
A webmaster complained on Twitter that a post that he published on Medium.com outranked the original post on his own blog. Google’s John Mueller said that this can happen: If you post the same...
If your website serves multiple languages and countries, it can be difficult to make sure that Google and other search engines index your web pages correctly. There are several ways to handle international content....
