Search Engine Optimization Tutorial

The basics

Website audit

Keyword research

Web page optimization

Link building

Result checking

Competitive intelligence

SEO reports

FAQ

Frequently asked questions

How SEO increases your sales

High search engine rankings are the perfect way to get more website visitors, more customers and more sales. Having high search engine rankings is the key to the success of your online business:

Your customers are on the Internet and they have money. People spend billions of dollars online. These people could be your customers.
Your customers use search engines. Most Internet users find new websites through search engines. SEO makes sure that customers find your website instead of the sites of your competitors.
Search engine users are some of the most qualified and motivated visitors that your website can have. They have taken the initiative to hunt for online resources on a certain topic, and then they clicked your link to learn more.

SEOprofiler helps you to get your website in front of these potential customers. SEOprofiler helps you to make sure that your website is seen by the people who want to buy your goods and services.

Why do you have to optimize your web pages?

If you do not optimize your web pages, then they won’t get high rankings on Google and other search engines.

Not all websites can have high rankings

There are billions of web pages on the Internet. It’s obvious that not all of them can be listed on the first results page on Google. Search engines only list web pages that they find relevant to a special keyword. You must make sure that your website is such a site.

If search engines cannot find out that your website is about fishing equipment, they cannot give your website high rankings for that keyword. The process of changing your web pages so that search engines find them relevant is called search engine optimization (SEO).

Your website should appear on the first results page

Most searchers (75%) never look further than page one.

Usability expert Jakob Nielsen points out: “Users almost never look beyond the second page of search results.” Danny Sullivan, Search Engine Marketing Columnist, puts it this way: “Being listed 11 or beyond means that many people may miss your website.”

For that reason, search engine optimization is crucial if you want to be successful with your website. SEOprofiler makes search engine optimization as easy as possible.

Continue with ‘How Google ranks web pages‘.